Explore the projects I’m currently working on or contributing to in the cultural industry.

To learn more about my other roles, please check out the various sections throughout the website.

Additionally, for an overview of the projects I have previously contributed to, please refer to MY CV.

VIBSTOCK FESTIVAL

About The Project: Upcoming music festival

My Role: Projekt Manager

Since the end of 2021, I have been responsible for communications, with a strong focus on nurturing creativity and supporting local talent, while continuously working to develop and grow the festival each year.

Starting in 2025, as the director and manager, I am transforming Vibstock Festival into a process-driven experience where young people have the freedom to create within their own frameworks. To achieve this, I have designed a straightforward training program that demystifies the process of organizing a festival. This program is divided into several focus areas—ranging from programming and logistics to marketing and community engagement—ensuring that each participant receives clear, practical guidance tailored to every aspect of festival production. This structure not only empowers the youth to develop essential skills but also encourages them to contribute creatively and confidently to every step of the festival’s journey.

This new approach goes beyond simply staging a musical event—it establishes a comprehensive journey that empowers the youth in provincial areas in Denmark like Viborg to conceptualize, design, and execute every aspect of the festival.

By doing so, we not only celebrate music but also foster an environment where emerging talents can experiment, collaborate, and grow into tomorrow’s cultural innovators in their own local area.

Social Media & Marketing Expert at Paletten

I work as a marketing and social media expert, responsible for promoting all of our events and concerts through targeted digital and printed campaigns. My role involves crafting comprehensive marketing plans, managing social media channels, and ensuring that both our online content and printed materials—such as posters, flyers, and brochures—consistently communicate our message to diverse audiences.

In addition, I lead several initiatives at Paletten, including the Kulturambassadører program that I founded. My role involves directing projects such as Jam Nights—where I craft its creative vision and coordinate cross-functional teams—and managing external collaborations with local cultural festivals like Viborg Culture School and Snapsting. By embracing an integrated approach, I drive innovative cultural projects that not only enrich our vibrant local community but also enhance the venue’s profile on both local and national stages.

^{Kultur-ambassadører Viborg}

About the project: Cultural Ambassadors is a musical project platform for young cultural creators in Viborg aged 16–30.

📍 Vesterbrogade 10, 8800 Viborg

My Role: Project Leader

As the project leader and creator of this initiative, I am proud to introduce a dedicated program for young people passionate about curating and organizing musical events.

Our project is built on a vision to revive the historic venues at Vesterbrogade 10 in Viborg. In collaboration with innovative concert organizers who are driven by quality and groundbreaking musical experiences, we offer a dynamic, free community for individuals aged 16 to 30. This initiative, facilitated by Paletten, provides young talents with hands-on opportunities to develop and execute their own ideas through workshops, practical work, and real event planning.

At the heart of our project lies an inclusive community that bridges diverse educational backgrounds and promotes equality. We strive to remove barriers such as financial constraints or limited experience, ensuring every young person has the chance to express their passion for music. By fostering both social and economic equality, we aim to empower young musicians and creatives, thereby laying the foundation for a sustainable future in the music industry.

Our home base, the former Paletten at Vesterbrogade 10, serves as an inspiring hub where volunteers learn essential skills such as concept development, concert planning, innovative project execution, and the fundamentals of the music industry. Participants are introduced to various aspects of the field—including booking, communication, marketing, production & technology, as well as finance & fundraising—providing a comprehensive understanding of the business side of music events.

This initiative not only encourages personal growth but also contributes to the development of creative industries and the broader cultural landscape. Through active participation and genuine collaboration, our project nurtures a vibrant, supportive environment that celebrates both creativity and community spirit.

If you are passionate about music or know someone who might be interested in joining our vibrant community, please get in touch at julia@paletten.dk.

For further information, you can also reach us at:

Paletten S/I
Tingvej 20, DK-8800 Viborg
Tel: +45 86 62 83 22
Email: paletten@paletten.dk

Our official partners for this initiative in the period September 2024 – maj 2025

Culture Group

In Studenterhus Aarhus I am a part of Culture Group as a Volunteer and I contribute as Project manager on the projects that I find interesting like Second hand bazar for students in Aarhus

My Role: Volunteer project manager

In Studenterhus Aarhus, I am actively involved in the Culture Group as a volunteer, where I serve as a project manager for initiatives that inspire me.

One of the projects I lead is the Second Hand Bazaar for students—a sustainable marketplace that facilitates the buying and selling of pre-loved items. In this role, I am responsible for planning, organizing, and executing the event, ensuring that every detail contributes to a smooth and enjoyable experience for participants.

My work goes beyond just event management; it is about fostering a sense of community and encouraging environmentally responsible behavior. By promoting reuse and recycling, the bazaar not only offers students an affordable way to access various goods but also contributes to a greener, more sustainable campus culture. Additionally, this experience allows me to develop and hone my leadership skills, while making a meaningful impact on the community.

Ultimately, my involvement at Studenterhus Aarhus is driven by a passion for creating inclusive, dynamic, and sustainable environments where students can connect, learn, and grow together.

Debate at Spot+ and Kulturmødet Mors

My Role: Organizer and Fundraiser

Project Overview: Young People in Focus – The Pathway to Sustainable Frameworks for Young Cultural Organizers

This panel debate, titled “Youth in Focus: The Road to Sustainable Frameworks for Young Cultural Organizers,” which I cooperated with several key partners in the music & cultural sector. In partnership with Paletten, Fermaten, Platform K, Restuge, and Studnterhuset Aarhus, the debate examines how venues and cultural institutions can effectively communicate and support their work with young cultural organizers to create lasting, sustainable frameworks.

Panel Participants:

Julia Choma (Paletten)
Asbjørn Lyhne (Fermaten)
Jeppe Vind (Platform K)
Alexander Engel (Restuge)
Mathias Folke Madsen (Studnterhuset Aarhus)

Moderator:

Torben Vinter

The discussion will delve into how existing initiatives can be reinforced and effectively shared among institutions, emphasizing the development of networks, exchange of expertise, and innovative solutions that benefit both the young talents and the overall sustainability of the music industry. Designed for a professional audience, the debate offers practical strategies and actionable insights aimed at inspiring and empowering the next generation of cultural leaders.

Read more about the debate on Spot + website.

Performative Debate about the Classic Music

My Role: Organizer, Fundraiser, Violinist and Composer)

Collaboration partner: Johan Valdemar Hegaard Gabrielsson (pianist and componist)

ABOUT THE PERFORMATIVE DEBATE:

Is classical music doomed? The recession in the popularity of classical music culture is causing orchestras around the world to shut their doors. Musicians of the 21st century are fighting a hard battle for sustainable working conditions in a highly competitive labor market. The music is “preserved,” but the genre itself has faded into a niche. So what do we do now? Does classical music culture need a reformation, or a renaissance?

Join us as Julia Choma and Johan V. H. Gabrielsson seamlessly fuse performance and debate in a unique concert setting that challenges classical music culture through music, dialogue, and reflection.

The duo will present a program of classical works spanning from the Baroque era to 2025, blending performance with conversation to explore sociocultural biases within the classical music sphere.

About the Duo:

Julia Choma: A passionate violinist and driving force in the cultural sector, Julia holds an academic background in aesthetics and culture from Aarhus University and works as a project manager within the music and cultural industries. Beyond her professional endeavors, she is an active volunteer dedicated to fostering a more inclusive and accessible cultural scene.

Johan Valdemar Hegaard Gabrielsson: A pianist, composer, and conductor renowned within the Aarhus choral community, Johan performs both as an accompanist and soloist in the duo.

Having met during their studies in Aesthetics & Culture at Aarhus University, Julia and Johan now join forces in their artistic pursuits.

MY DANISH DREAM _(eng)

MY UPCOMING BOOK

(eng)

My upcoming book is a deeply personal narrative about how I rose from a violent and abusive background to create a life filled with hope and self-determination. Through my own struggle, I have managed to change my destiny and ensure the safety of my family.

From as early as five years old, I began writing down my thoughts as a way to process the harsh realities and brutality of my early years. This writing was not only a means of self-reflection but also a lifeline during the darkest moments of my childhood.

Now, I want to share my story with the world—not just to recount my journey, but also to empower others who feel trapped in cycles of violence and adversity. My narrative is also a testament to breaking free from the constraints of a limiting social and cultural legacy, proving that we can forge our own paths despite our past.

This is a story of embracing inner strength, believing in oneself, and transforming pain into a foundation for a brighter future.

(dk)

Min kommende bog er en dybt personlig fortælling om, hvordan jeg rejste mig fra en voldelig og misbrug præget baggrund for at skabe et liv fyldt med håb og selvbestemmelse. Gennem min egen kamp har jeg formået at ændre min skæbne og sikre min families tryghed.

Allerede fra femårsalderen begyndte jeg at skrive mine tanker ned som en måde at bearbejde de barske realiteter og den brutalitet, jeg oplevede i mine tidlige år. Denne skrivning var ikke kun en metode til selvrefleksion, men også en livline i de mørkeste øjeblikke af min barndom.

Nu ønsker jeg at dele min historie med verden – ikke kun for at berette om min rejse, men også for at give styrke til andre, der føler sig fanget i cyklusser af vold og modgang. Min fortælling er desuden et vidnesbyrd om, hvordan man kan bryde fri fra en begrænsende social og kulturel arv og skabe sin egen vej trods fortidens skygger.

Dette er en historie om at omfavne sin indre styrke, tro på sig selv og omdanne smerte til fundamentet for en lysere fremtid.

(pl)

Moja nadchodząca książka to głęboko osobista opowieść o tym, jak zdołałem wznieść się ponad przemoc i uzależnienia, które naznaczyły moje wczesne życie, aby stworzyć przyszłość pełną nadziei i samostanowienia. Dzięki własnej walce udało mi się zmienić swoje przeznaczenie i zapewnić bezpieczeństwo mojej rodzinie.

Już od piątego roku życia zacząłem zapisywać swoje myśli, aby przetworzyć surowe realia i brutalność, których doświadczałem we wczesnych latach. Pisanie to nie było jedynie metodą autorefleksji, lecz również lifeliną w najciemniejszych momentach mojego dzieciństwa.

Teraz pragnę podzielić się swoją historią ze światem – nie tylko po to, aby opowiedzieć o mojej drodze, ale także, aby dać siłę innym, którzy czują się uwięzieni w cyklach przemocy i przeciwności losu. Moja opowieść jest także świadectwem tego, jak można zerwać z ograniczającym dziedzictwem społecznym i kulturowym, i wytyczyć własną ścieżkę, mimo cieni przeszłości.

To historia o przyjmowaniu wewnętrznej siły, wierze w siebie i przekształcaniu bólu w fundament dla jaśniejszej przyszłości.

Location

Aarhus/ Viborg

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